Bouncex case study

Night London skyline including OXO Tower
From New York to London, Bounce Exchange sees the capital as a key part of its international growth strategy in cloud-based behavioural marketing.

About Bouncex

Bouncex, founded in the US in 2012, is the global leader in cloud-based behavioural marketing. The company enables leading online brands to build a one-to-one dialogue with potential customers, ensuring their needs are met through the online buying cycle, whilst generating revenue for the brand.

London & Partners was an incredible source of knowledge and support for our business expansion

A global gaming industry hub

The size of London’s tech community means a large, diverse talent pool with lots of strong digital and language skills, as well as great infrastructure and communication links. The UK is also the largest and most dynamic e-commerce market in Europe, as well as being at the centre of the global gaming industry, a core focus for Bouncex.

Growing an international platform

London is a key part of international growth strategy for Bouncex. An increasing portion of large enterprise brands are global and require servicing from around the world in multiple languages across different time zones. Adding a London office to the office in New York has enabled Bouncex to become a truly global partner to its customers.

Supporting business expansion

From practical help, introductions and networking opportunities to facilitating a visit to the offices from the Deputy Mayor of London for Business, London & Partners provided business expansion opportunities from Bouncex.

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