1. World-class funding
Invest in your success: the average early-stage funding per startup in London is $650k, while the global average is only $494k. In 2020, London led in Europe for fintech investment with $4.9bn, almost half of all European investment (New York $4.8bn, Berlin $0.6bn). Future growth in London looks strong too. London’s 3,000+ fintechs have benefitted from $5.2bn in VC investment so far in 2021 – Europe’s largest by far. 
2. Extensive talent pool
Hire the best talent: London has more software developers than anywhere else in Europe, and 44,000 people working in fintech roles, which is handy for the 48,000 financial services and insurance companies operating in the city.
London is a true global leader in fintech and there are few cities in the world that can match the depth of financial, technical and creative talent here.Alex Marsh
Head of Klarna UK
3. Diverse ecosystem
There are more than 3,000 fintech companies headquartered in London – the highest amount globally and more than New York and San Francisco. The capital is also home to more than 250 foreign banks and 233 languages are spoken in the city.
4. A green future
London and the UK are paving the way for green finance solutions, with the London Stock Exchange named “greenest exchange in the world” and London’s Green Finance Institute, a forum that helps shape the global green finance agenda.
5. Modern consumers
Contactless payments in the UK skyrocketed to 90% in 2021, and nearly half of Londoners use digital-only banking services.
Use the filters in the map to discover the city's fintech scene. See the full list featured on the map [PDF 297 KB].
More resources: fintech trends reportExplore emerging trends in London’s thriving fintech scene.
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